Miriam O’Callaghan launches Trick or Treat

Trick or Treat 2014
Our two little superheroes Ellen and Noah help us to launch ‘Trick or Treat for Temple Street.’

Miriam O’Callaghan launched Trick or Treat for Temple Street, proudly supported by MiWadi, with the help of some little patients in Temple Street. As the 2014 ambassador for the Halloween fundraiser Miriam is encouraging families, businesses and schools to hold a Halloween party and help a sick child.

Trick or Treat for Temple Street, one of the longest-running Halloween fundraisers in Ireland, encourages families, schools, restaurants, pubs and companies to raise money for Temple Street patients and make a difference to a child’s life. From now until October 31st it is hoped that parties all over Ireland will help raise vital funds for critically ill patients.

Watch this short video where Temple Street kids ask for help…

This year, the money raised from ‘Trick or Treat for Temple Street’ will help fund the building of a new Neurology unit. The doctors and nurses in this unit care for some of the hospital’s most vulnerable patients suffering from complex disorders such as Epilepsy, Cerebral Palsy and Brain Tumours. With out-of-date facilities and patient numbers increasing rapidly the hospital urgently needs help.

Register here to hold a party, have fun and help a sick child.

“Many of our sickest kids depend on equipment bought by generous donations to stay alive. This year we need to raise over €5million to ensure that our patients receive the best care possible. Everyone loves a Halloween party – an excuse to dress up and have some fun in work, in school or with the family. But these Halloween parties can truly mean the difference between life and death. So we urge everyone; please help us to help them.”

Denise Fitzgerald, CEO Fundraising

“Trick or Treat for Temple Street is so simple – have a party and help sick children. We all hold Halloween parties every year so why not do it for these amazing and brave young children. The hospital has a very special place in my heart and I am delighted to be an ambassador for Trick or Treat for Temple Street – let’s get this party started!”

Miriam O’Callaghan

“Host a Party, Help Temple Street. MiWadi is delighted to announce that for the second year running we are proudly supporting Trick or Treat for Temple Street. Halloween is a fun filled family occasion, which fuels children’s imaginations. This campaign reflects MiWadi’s vision of seeing the world through the eyes of a child and creates and emotive bond with consumers nationwide to encourage all to get involved, celebrate Halloween with all the family, host a party and raise vital funds for Temple Street Children’s University Hospital. Last year’s campaign was a huge success and through our support in 2014 we hope to repeat this success for the charity.”

Niamh Lynch, Brand & Activation Manager, Britvic Ireland